Facebook is a one to one and a one to many communication….

Twitter too is one to one and one to many communication. In case of Twitter the response maybe unsolicited too…you have no control on who retweets of who replies to your tweet.

However a blog is a one to many communication, so life must be easier, right? well not so fast..here, listen or read…

Here are MY problems in writing a blog..or even a book..

1. No clue about the audience: I have NO clue at all about who reads my blog. Even if I know some names, I have no clue about their education, age, experience, attitude to investing. So I get comments like ‘You write for PhD students’ to ‘why are you writing such low stuff’?

2. I get queries ranging from ‘should I invest’ to ‘I have invested Rs. 1.5 crores in xyz mutual fund, can you please tell me what to do with that investment’. Frankly I will not and can not run a PMS through a blog.

3. My answers in the blog or email can at best be generic, or strategic, not specific. And yes many such will remain unanswered to.

4. A blog is normally a medium of advertising so that people come to you for their services. Sadly / unfortunately I do not have any retail product which I wish to sell.

5. My customers are companies which want xbrl conversion, mutual funds, banks, regulators, and individuals too. I have some FII consulting, some University of syllabus redesigning,….nothing of that gets any mileage – and a blog does not enhance my business. I hope it is not harming the business 🙂

6. ‘My average reader’ is impossible to define. Surely there would be people who do not know the difference between average and standard deviation on the one hand and a professor of physics in IIT Madras.

7. I write too many articles with caustic remarks – many many people do not catch the humor, and think it is for real. This is very, very scary.

8. I do not expect to make a great impact on your style of investing (expectations cause disappointment) but if you take care – insurance, record keeping, staying away from shitty companies….etc. I will be happy that I have saved your skin.

9. A book is of course far more difficult! I myself would like to make some changes – and I felt that only AFTER Seeing the print out of the book 🙂

10. Incorporating all the feed back is tough, if not impossible. One important lesson in life is ‘you cannot please everyone’.

11. You cannot write all articles for everyone. So a simple request is read 10-12 articles before you decide on whether the site is good or otherwise.

12. No, I will not feel sad that you came to my blog, read something, did not like or did not understand and went away. Fine by me.

13. I will not write on ‘what is PPF” and ‘how to open a savings bank account’ – sure there are others who do that.

14. I do not do product reviews..or product criticism but that is because I do not want to do it…

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